He said the inspiration bled all the way down to the game's code name, Genoa, which is the Italian port city where Christopher Columbus was born and where the explorer Marco Polo began writing manuscripts of his travels while in prison. McHugh said his team spent the past 18 months developing Minecraft Earth to feel familiar to existing players, but offer new experiences as well. Microsoft is hoping to blend the game world of Minecraft with the real world in a way similar to what Pokemon Go did. While it has a simple-looking design, with blocky and jagged visuals reminiscent of games from decades ago, Minecraft offers players a lot of different things to do, from farming pigs and fighting zombies to building massive castles and digging for more things to build with. It's sold 176 million copies, making it one of the best selling games in the world behind Tetris.Ĭreator Markus "Notch" Persson, who sold Minecraft to Microsoft in 2014 for $2.5 billion, designed the original game to encourage people to create their own worlds using "blocks," representing building materials like dirt, trees, stones, ores and water. Minecraft is already one of the biggest names in the gaming world. "It brings Minecraft into your real life." "The way we think about this game is that everywhere I look, I can see Minecraft," Stephen McHugh, business director for Minecraft, said while discussing the game with journalists. Microsoft thinks it has a winning formula though, and a different take that'll feel familiar enough to entice people to play. Quite the opposite: The game will be up against a lot of competition, including Pokemon Go-creator Niantic's next big title, Harry Potter: Wizards Unite, due later this year. That doesn't mean Minecraft Earth is a guaranteed hit. Now Minecraft Earth takes that world and overlays it on our own. For a decade, the game has beckoned you to build and explore in its world. Minecraft Earth could represent Minecraft's next era. Minecraft is one of the most popular games ever made. And it still ranks among the most played in the world today. AR has helped turn Pokemon Go into the fastest mobile game to hit $1 billion in revenue.
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